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Dear Зочин,

There is still time to register for Thursday 14 March’s session on AI in content creation!

Like a genie trapped in a bottle, information was once contained in books and tightly controlled by newspapers. Then the Internet was launched 50 years ago as a way for government researchers to share information – 534 years after Gutenberg created his printing press. Now, with the latest wave of AI-generated tools, anyone can publish their ideas, opinions, and experiences. AI as a force in business has been unleashed, and it is changing how we work and what we read.

The ITC Innovation Lab is pleased to host the open launch of a new ITC report, called Living with the Genie – Artificial Intelligence in Content Creation for Small Businesses in Trade.

Join the authors, contributors, and external guests to explore the promise and perils of AI tools when creating content in the workplace.

Living with the genie

The launch will take place on Thursday, 14 March at 3.30 pm at the International Trade Centre in Geneva. The event will also be available online.

For online participation, kindly register following this link.

Upcoming courses on the SME Trade Academy in March 2024.

Botanical products in EU

Commercializing Botanical Products in the European Union

As the largest economy in the world, the EU represents an attractive export market for producers of botanical products, whether in the medicinal, cosmetic or food categories. In this course, we will teach you how to successfully go through the steps to commercialize your own products in the EU.

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Start date: 9, September 2024

Duration: 4 hours

Business plan

Introduction to Business Plans

This course introduces SMEs to the importance of creating quality e-commerce content for their online initiatives, presenting them with useful guidelines for content creation, both for individual products as well as for companies as a whole. It begins by defining the meaning of quality e-commerce content ...

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Start date: 16, September 2024

Duration: 4 hours over 2 weeks

Men looking at laptop screen

La gestion des clients dans les institutions d'appui

Ce cours détaille le processus de gestion des clients pour les Institutions d'appui au commerce et à l'investissement (IACI), avec un accent particulier sur le rôle des gestionnaires de compte clients, la création d'un plan de soutien à l'exportation et les activités de gestion et de révision de ce dernier.

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Start date: 2, September 2024

Duration: 4 heures sur 2 semaines

Blue world map with digits on background

Rules of Origin for Malaysia and the ASEAN Region

This 3-module course focuses on the concept of rules of origin (RoO) as they apply in the context of international trade and free trade agreements (FTAs), with a particular focus on Malaysia.

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Start date: 16, September 2024

Duration: 4 hours in 2 weeks

Resource efficiency and circular production for small and medium businesses

Creación de una Estrategia de Mercadotecnia de Exportación

Este curso explica la manera en la que el mercadeo de exportación constituye un elemento primordial del proceso exportador. Las pequeñas empresas necesitan diseñar sus mensajes de la manera más apropiada posible a manera de ser percibidas por sus clientes del modo que desean.

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Start date: 2, September 2024

Duration: 4 horas en 2 semanas

Contract

Introduction to Cross-border Contracts

This course begins by defining the main attributes of cross-border contracts and outlines their differences from domestic contracts, before moving on to explain the preliminary process of contracting and the early-on documents that are required by both parties to establish a basis.

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Start date: 30, September 2024

Duration: 4 hours over 2 weeks

Heritage tours in Myanmar

Agrotourism, Heritage Tours and Backward linkages

You’ve certainly heard of tourism, culture and agriculture, but have you ever heard of agritourism, backward linkages or how to guide heritage tours in a highly professional way? Take this course to sharpen your knowledge!

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Start date: To be announced...

Duration: 3 hours over 2 weeks

Laptop with bag

Creating Quality E-commerce Content

This course introduces SMEs to the importance of creating quality e-commerce content for their online initiatives, presenting them with useful guidelines for content creation, both for individual products as well as for companies as a whole.

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Start date: 28, October 2024

Duration: 4 hours over 2 weeks

To discover more upcoming courses, access our Catalogue now!

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